Traditional jewellers are struggling, more so now, than ever before. The internet has opened up a near infinite supply of products, sending consumer spending far and wide.
To thrive in this fast changing world we find ourselves in today, you must now become a Digital Jeweller. It’s no longer acceptable to continue with the same strategies you’ve had from as little as 10 years ago. Simply put, the world has changed, and so should you.
Just some of what you will learn in this book:
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Ryan Edkins is a serial entrepreneur, best selling author, international speaker, jewellery retailer and qualified goldsmith. During the 2008 recession he built a multi million pound retail jewellery business in just 3 short years. Today he works with jewellers large and small, helping them thrive as Digital Jewellers, by following the 4 step method as described in this book.
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