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Design is an attitude Design Chronicles Part One: a design.unbounded initiative - Softcover

 
9781521018415: Design is an attitude Design Chronicles Part One: a design.unbounded initiative

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Design Chronicles is a chronicle of my journey through the world of design. I have traversed the worlds of user experience, human factors, design thinking, service design, human computer interaction, brand experience strategy and many other semantics of Design Process and have realised the way they all blend into one - the deep, conscious effort to engage the human senses meaningfully into a larger cause. Design gives me clarity, gives me hope that there is still good in the world and more importantly, is the way forward for a largely design-ignorant society. Be it critical thinking, creativity, imagination, empathy, research, visual thinking or iterative process, the value of design thinking is now relevant more than ever. Its proving to be the most important “tool” in our battle against machines and in general to uplift the society in numerous, unprecedented ways.

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Mr Sudhindra Venkatesha Murthy
Published by Independently published, 2017
ISBN 10: 1521018413 ISBN 13: 9781521018415
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