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Synopsis
Contemporary Product Development: A Focus on Innovation engages learners with a proven framework to design, develop, and go to market with innovative products that solve consumer problems while also supporting the mission, values, and brand of the company which created them.
The book's framework, the Go-To-Market Aura Plan (GT-MAP), emphasizes two key practices for innovative product development-speed and creating aura. This dual approach includes an overview of crit
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Contemporary Product Development: A Focus on Innovation
Seller: moluna, Greven, Germany
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Condition: New. KlappentextContemporary Product Development: A Focus on Innovation engages learners with a proven framework to design, develop, and go to market with innovative products that solve consumer problems while also supporting the . Seller Inventory # 903765113
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Contemporary Product Development: A Focus on Innovation
Published by
Cognella Academic Publishing, 2019
ISBN 10: 1516576047
ISBN 13: 9781516576043
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Seller: Revaluation Books, Exeter, United Kingdom
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Hardcover. Condition: Brand New. 442 pages. 8.00x1.00x10.00 inches. In Stock. Seller Inventory # x-1516576047
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Contemporary Product Development : A Focus on Innovation
Published by
Cognella Academic Publishing Nov 2019, 2019
ISBN 10: 1516576047
ISBN 13: 9781516576043
New
Hardcover
Seller: AHA-BUCH GmbH, Einbeck, Germany
Seller rating 5 out of 5 stars
Buch. Condition: Neu. Neuware - Contemporary Product Development: A Focus on Innovation engages learners with a proven framework to design, develop, and go to market with innovative products that solve consumer problems while also supporting the mission, values, and brand of the company which created them. The book's framework, the Go-To-Market Aura Plan (GT-MAP), emphasizes two key practices for innovative product development-speed and creating aura. This dual approach includes an overview of crit. Seller Inventory # 9781516576043