Guide to Writing an Architecture-Oriented Sales Promotion Plan: SBC Architecture Description Language at Work - Softcover

Chao, William S.

Softcover

ISBN 10: 1493539892 ISBN 13: 9781493539895

Publisher: CreateSpace Independent Publishing Platform, 2014

Synopsis

No matter which type of planning, when we start to develop it, the most important issue is to seize the most relevant task to this planning. The task of a plan can be simple or complex. Whether simple or complex, planning task must include the following three major elements: (B) Product/Service, (C) Project Management, and (D) Strategic Management.Because product/service plays an innermost ring role in the planning, so it is surely the most important one. In other words, if the innermost Product/Service is not clearly described then neither the second inner Project Management nor the outermost Strategic Management will be clearly described.Therefore, the key to writing a good sales promotion plan lies in a clear description of the innermost sales promotion system. This book uses the SBC architecture description language to accomplish the description of the sales promotion system. No SBC architecture means no planning. By reading this Guide to Writing an Architecture-Oriented Sales Promotion Plan book, readers shall find that SBC architecture truly helps us write an excellent Sales Promotion Plan in a tremendously effective and efficient way.

About this title

About the Author

Dr. William S. Chao is the CEO & founder of SBC Architecture International®. SBC (Structure-Behavior Coalescence) architecture is a systems architecture which demands the integration of systems structure and systems behavior of a system. SBC architecture applies to hardware architecture, software architecture, enterprise architecture, knowledge architecture and thinking architecture. The core theme of SBC architecture is: "Architecture = Structure + Behavior." William S. Chao received his bachelor degree (1976) in telecommunication engineering and master degree (1981) in information engineering, both from the National Chiao-Tung University, Taiwan. From 1976 till 1983, he worked as an engineer at Chung-Hwa Telecommunication Company, Taiwan. William S. Chao received his master degree (1985) in information science and Ph.D. degree (1988) in information science, both from the University of Alabama at Birmingham, USA. From 1988 till 1991, he worked as a computer scientist at GE Research and Development Center, Schenectady, New York, USA. Dr. William S. Chao has been teaching at National Sun Yat-Sen University, Taiwan since 1992 and now serves as the president of Association of Enterprise Architects, Taiwan Chapter. His research covers: systems architecture, hardware architecture, software architecture, enterprise architecture, knowledge architecture and thinking architecture.

Edition details

• Publisher: CreateSpace Independent Publishing Platform
• Publication date: 2014
• Language: English
• ISBN 10: 1493539892
• ISBN 13: 9781493539895
• Binding: Paperback
• Number of pages: 116