Synopsis
Crisis Communication and Crisis Management: An Ethical Approach is the only text on the market to provide students with the integration of ethical inquiry into the fundamentals of crisis communication.. Authors Burton St. John III and Yvette E. Pearson combine comprehensive coverage of the key skills, concepts, and theories of crisis communication with an extensive collection of contemporary case studies, giving students a strong understanding of the essential role that communicators play in moments of crisis. Students are encouraged to build upon their communication and ethical decision making skills using a variety of stakeholder inventories, hypothetical scenarios, discussion questions, and professional profiles. Students will also gain exposure to a mixture of discrete and ongoing crises, preparing them to manage both one-time crises and continuing crises.
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The first text to introduce students to the fundamentals of crisis communication using an ethical approach.
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Crisis Communication and Crisis Management: An Ethical Approach
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Crisis Communication and Crisis Management: An Ethical Approach
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Crisis Communication and Crisis Management
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Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. The first text to introduce students to the fundamentals of crisis communication using an ethical approach.InhaltsverzeichnisPrefaceAcknowledgmentsAbout the AuthorsSECTION 1- AN ETHICALLY GROUNDED APPROACH TO CRISIS MA. Seller Inventory # 880108123
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Crisis Communication and Crisis Management: Principles of Ethical Practice
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