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Synopsis
Public Communication and Behavior, Volume 1 covers the study of communicatory behavior that has a public or social character. The book discusses the evaluation of the models used to evaluate television series; the synthesis of 1043 effects of television on social behavior; and tv news, priming, and public evaluations of the president. The text also describes the myth of massive media impact; and the new technique for assessing the impact of mass media violence on real-world aggressive behavior. Social psychologists will find the book invaluable.
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Public Communication and Behavior: Volume 1
Seller: Revaluation Books, Exeter, United Kingdom
Seller rating 5 out of 5 stars
Paperback. Condition: Brand New. 328 pages. 9.25x6.00x0.74 inches. In Stock. Seller Inventory # zk1483205886
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