Make It Rain!: How to Use the Media to Revolutionize Your Business & Brand - Hardcover

Martin, Areva; Beech, Donna

Hardcover

ISBN 10: 1478989874 ISBN 13: 9781478989875

Publisher: Center Street, 2018

Synopsis

A step-by-step guide on how to build your personal brand and business through savvy self-marketing, covering everything from social media to landing national TV interviews.

Do you have a passion, but don't know how to turn it into your livelihood? Maybe you want to launch your dream business, but no matter how hard you try, you can't seem to build an audience on social media. Or you know you could speak with as much authority as the experts interviewed on TV, but you don't know the right people. The truth is, a lot of those experts you see are just regular people. They don't have special connections. Executive producers don't have them on speed dial. But they do know how to brand, market, and pitch themselves. And by the time you finish the book, you will, too!
You will learn how you can use all types of media--from Facebook and Instagram, to podcasts and radio, to local and national television interviews--to establish your platform, build your business, explode your sales, and maybe even become one of America's most sought after thought leaders. With the same charm and authority that has made her the legal expert on Dr. Phil,co-host on The Doctors, and landed her regular appearances on Anderson Cooper 360, Good Morning America, CNN, MSNBC and Fox, Areva Martin will show you how to:

* Use social media effectively to establish your brand
* Write an irresistible pitch
* Identify the right media outlets to target
* Appear polished and authentic
* Multiply the media attention you get

About this title

Review

Areva is the first true expert to reveal these secrets about how the media works behind the scenes. This is how the pros do it ... In Make it Rain!, Areva provides invaluable advice about how to leverage the incredible power of the media to get your message out to the people who need it most.... Following her well-articulated guidelines and watching her appearances is the formula for assured success. Areva is my number one expert. She always delivers.--Dr. Phil McGraw


The thoughts and insights Areva shares in Make it Rain! are invaluable. I absolutely love when she is a guest host on The Doctors because she's smart and passionate but just as importantly, a joy to be around.--Travis Stork, MD, Host of The Doctors and #1 New York Times Bestselling Author of The Doctor's Diet

Areva Martin provides clear, smart, apply-it-now advice and effective insider tips on how to spot opportunities, amplify your message, and reach your audience. Whether your message is local or global... personal or professional, Areva will help you Make It Rain! and achieve greater success!--Dr. Jennifer Ashton, ABC News Chief Medical Correspondent

Always informative and passionate, Areva Martin shares savvy and invaluable tools to help you amplify your core message. Whether you are building your own small business, helping people via a community nonprofit, or running a corporation, Make It Rain! will help you reach your audience and create greater success.--Pat Harvey, News Anchor, CBS2

Book Description

Attorney and media expert Areva Martin offers insider advice on how to effectively use media to establish your brand, expand your business, and maximize your influence.

Edition details

• Publisher: Center Street
• Publication date: 2018
• ISBN 10: 1478989874
• ISBN 13: 9781478989875
• Binding: Hardcover
• Language: English
• Number of pages: 224