From Essence to Expression: How to Create A Brand From Nothing - Softcover

Sanson, Alexander

Softcover

ISBN 10: 1477246851 ISBN 13: 9781477246856

Publisher: AuthorHouseUK, 2012

About this title

About the Author

Alexander Sanson studied Graphic Design at Norwich School of Art and Design and Bath Spa University College. After his final year (2002) he headed back to London to secure freelance jobs and apprenticeships at some of the world's most prestigious graphic design and branding agencies including Landor Associates, the Brand Union (Enterprise IG at the time) and Identica. He worked on accounts for Vodafone, Brewsters, Philips, Volvo, Seat and Russian Standard. Alexander then went on to work full-time at Williams and Phoa on accounts for Rolls-Royce, WHSmith, Allied Domecq and EADS. Two years later he moved over to the design team at global PR agency Hill & Knowlton, working on accounts for Allianz, HSBC, Carling, and adidas. In 2007 Alexander went freelance, working on-site at branding studios for clients such as Barclays, KPMG, Visa and Tesco as well as consulting independently with a number of small businesses. In 2010, he co-founded Ashford Perkins, specialising in helping small businesses address their needs

Edition details

• Publisher: AuthorHouseUK
• Publication date: 2012
• Language: English
• ISBN 10: 1477246851
• ISBN 13: 9781477246856
• Binding: Paperback
• Number of pages: 156