Synopsis
Someone has to make the first cut on the cadaver and the Creative Clinicians have done it with precision. Dissecting the pharmaceutical advertising business and marketing communication, they go below the skin, into the anatomy and physiology. They present not only an internal retrospection on how the creative message irrevocably breaks down through wayward opinion or compliment cascade, but in the process offer invaluable insight and practical tools in which to remedy the situation and remain compliant in an ever-changing healthcare system. Advertitis is essential reading for anyone in pharmaceutical marketing searching for brilliant medically inspired creative in an environment ever-governed under a microscope of scrutiny.
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Advertitis
Print on DemandSeller: Majestic Books, Hounslow, United Kingdom
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Condition: New. Print on Demand pp. 112 8:B&W 6 x 9 in or 229 x 152 mm Blue Cloth w/Jacket on Creme w/Gloss Lam. Seller Inventory # 105314717
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Advertitis
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HRD. Condition: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000. Seller Inventory # L1-9781452000176
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Advertitis
Print on DemandSeller: Books Puddle, New York, NY, U.S.A.
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Condition: New. Print on Demand pp. 112. Seller Inventory # 26103892546
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Advertitis
Print on DemandSeller: PBShop.store UK, Fairford, GLOS, United Kingdom
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HRD. Condition: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000. Seller Inventory # L1-9781452000176
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Print on DemandSeller: Biblios, Frankfurt am main, HESSE, Germany
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Condition: New. PRINT ON DEMAND pp. 112. Seller Inventory # 18103892552
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Print on DemandSeller: THE SAINT BOOKSTORE, Southport, United Kingdom
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Hardback. Condition: New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days. Seller Inventory # C9781452000176
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Seller: moluna, Greven, Germany
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Gebunden. Condition: New. KlappentextrnrnSomeone has to make the first cut on the cadaver and the Creative Clinicians have done it with precision. Dissecting the pharmaceutical advertising business and marketing communication, they go below the skin, into the anatomy and. Seller Inventory # 447791281
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