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Events Management: Principles and Practice - Hardcover

 
9781446200728: Events Management: Principles and Practice
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Praise for the previous edition:

'This is an excellent publication that correctly reviews the external environment associated with events, both in the context of the theoretical and operational' - Neil Robinson, Salford Business School, University of Salford, UK

The new edition of this popular accessible text gives students a thorough and contemporary grounding in both the fundamentals and strategic responsibilities of successful event management. Purposefully broad in scope, the text combines theory with practical knowledge and terminology, ensuring readers develop a flexible and commercially-acute skill set.

Topics covered range from law, marketing and finance to introductory guides to sound, lighting and multimedia equipment, providing students with the practical knowledge they need for a career in Events Management. Theory is brought to life in a range of case studies and examples throughout the text.

As well as updated examples and legislation, this edition introduces new chapters on:

  • Event entrepreneurship
  • Project management and financing
  • New Multimedia technology for events organisers
  • Sustainable festivals and events
  • Long term legacy and impacts
  • The future of the industry

An accompanying Companion Website provides students with discussion questions and video links. The website also provides an Instructor's Manual and PowerPoint slides for lecturers.

This text is an ideal resource for undergraduate students who are studying Events Management for the first time.

Visit the Companion Website at www.sagepub.co.uk/raj

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  • PublisherSAGE Publications Ltd
  • Publication date2013
  • ISBN 10 1446200728
  • ISBN 13 9781446200728
  • BindingHardcover
  • Edition number2
  • Number of pages400
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9781446200735: Events Management: Principles And Practice

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ISBN 10:  ISBN 13:  9781446200735
Publisher: Sage Publications Ltd, 2013
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Razaq Raj, Paul Walters et Tahir Rashid
Published by SAGE Publications Ltd (2013)
ISBN 10: 1446200728 ISBN 13: 9781446200728
Used Hardcover Quantity: 1
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Book Description No jacket. Condition: Bon. Ancien livre de bibliothèque. Traces d'usure sur la couverture. Sans jaquette. Edition 2013. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Good. Former library book. Signs of wear on the cover. No dust jacket. Edition 2013. Ammareal gives back up to 15% of this item's net price to charity organizations. Seller Inventory # E-366-316

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