Are you currently self-employed or thinking about becoming self-employed? Do you want to know how to make your business more attractive to potential customers? This book is geared to the self-employed tradesperson, the owner-manager, the shop owner or arts and crafts professional who needs to know low-cost methods about how to get more customers. If you want to learn about the difference between marketing, promoting and sales and what you should be doing in each of those areas then Help! I’m Self-Employed… will teach you just that.
"synopsis" may belong to another edition of this title.
`I've got the business idea; now I just need to get the customers!' During the past several years, presenting seminars and workshops to individuals wanting to know how to start a business, I've heard that phrase repeated so many times.
I realised there was a very real need and demand to know the basics of marketing in order to attract more customers. I also realised that this acquisition of knowledge had to be matched to low-cost solutions. And so, the idea for writing a book on low-cost marketing solutions was born.
Help! I'm Self-Employed... is aimed at those thinking about self-employment, those who are just about to start a business or who have perhaps just started one. It is an easy to read, practical book which contains straightforward and simple steps, packed full of low-cost marketing tips and ideas.
There are two things which lend credibility to this book. Firstly, I'm an entrepreneur who started from scratch and built my own business employing more than 50 people. Secondly, I have spoken to, literally, thousands of other budding entrepreneurs while presenting business start-up workshops. I've drawn on these two huge experiences when researching and assembling this book. Enjoy your reading and don't hesitate to contact me personally with any questions or comments you may have. You can email me at: allan@plainspkg.co.uk I'm always glad to help.
Best regards
Allan Rimmer
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