Seven Floors High is based around a true story of life inside iaxis, a London based telecoms start-up company valued at US$1 Billion during the “Dot.Com” boom. Written with style, insight and often hilarious humour, Goddard’s story is an exhilarating account of greed, hubris and corporate extravagance in the iaxis quest for a stock market floatation. Set as a background to the iaxis story, Seven Floors High also contains a very powerful Non-Fiction sub-theme which lifts the lid on the secret world of NSA telecommunications spying and covert CIA operations in the Middle East.
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Iaxis was located in London's ITN Building and its story provides a very timely insight in to corporate greed and commercial excess. Iaxis was born out of Kevin Maxwell's Telemonde company in January 1999 and following the rise of "dot.com" shares, Iaxis was valued at $1 Billion in March 2000. An offer to buy the company for $670 Million in April 2000 was turned down by the Iaxis board. Seven Floors High is a vivid and humorous account of life inside Iaxis during this extravagant period.
A "Secret Narrator" within the text also provides the reader with a detailed insight into both the classified world of intelligence gathering operations and the politics of oil as the life blood of the global economy. How much do we really know about the US National Security Agency's ECHELON system? What was the role of the U.S. Department of Defense in the development of the Internet? How did America's National Security Directive 26 change US foreign policy towards Iraq in 1990? And how does this new information all tie-in with a story set in a London based start-up Telecoms/Internet company called Iaxis?
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