*Uniquely and squarely focuses on the needs of a startup ISV
*Several leading companies in their market segment are actually micro-ISVs, including Fog Creek (FogBugz) and Sun Belt Software (Counter-Spy). It’s possible to be small AND successful, and this book is perfect for those who wish to try
*Volume of Micro ISVs is increasing, signifying a deep, broad audience for this book
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Bob Walsh is the founder of 47Hats, a consulting firm/blog/startup dedicated to helping startups succeed, the author of Micro-ISV: From Vision to Reality, podcaster-in-chief of the Startup Success Podcast, co-moderator of the Joel on Software's Business of Software forum, and creator of StartupToDo.com, a online productivity app and community for startup and microISVs. At his company, Safari Software, Inc., Bob was a contract software developer for more than 20 years before launching, selling and ultimately selling off a Windows personal task manager commercial application. Before getting into information technology, Walsh was a reporter for several news organizations, the most worth bragging about being United Press International (UPI).
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