Qualitative Communication Research Methods - Softcover

Lindlof, Thomas R.; Taylor, Bryan C.

Softcover

ISBN 10: 1412974739 ISBN 13: 9781412974738

Publisher: SAGE Publications, Inc, 2010

Synopsis

While many volumes discuss qualitative methods, only Qualitative Communication Research Methods focuses on the history and diversity of their use within the communication discipline. This volume is written by, for, and about communication scholars. It introduces readers from any background to every step of the qualitative research process, from developing research topics and questions, all the way through writing a final report. In addition to covering the scope of theories and methods currently used in qualitative communication research, this book also discusses important trends influencing the future of that research.

Key features in this new edition include:

- A more clear and direct writing style, suitable for use in both undergraduate and graduate courses.

- Numerous practical examples and exercises designed to reinforce student learning of concepts.

- A critical guide to the contexts of qualitative research. More than ever, qualitative researchers operate in institutional contexts that present new dilemmas. The book brings readers up to date on related ethical, political, and practical issues, including: the influences of globalization on the design and conduct of research; the appropriate use of recording technology in conducting fieldwork; the unique challenges and opportunities related to studying multi-media, on-line environments; and ongoing innovation and controversy surrounding genres and formats of qualitative writing.

- An integrated "suite" of chapters on data-producing methods. In addition to updated discussions of participant-observation and qualitative interviewing, this edition includes a new chapter on the study of material culture and documents. Together, these three chapters help readers to learn how fieldwork methods can successfully combine in a flexible, integrated fashion.

- Cutting-edge technological developments. The book informs and advises readers about the latest developments in technology for qualitative communication research. This discussion focuses on how "new" media - such as e-mail, texting, cell phone video, and blogging - not only form topics of research, but also the means of recording, analyzing, and textually "representing" data.

About this title

Review:

“There are not many textbooks available (if any) that can match [this book’s] intelligence.” (Elizabeth M. Lozano 2010-10-08)

“The use of examples from media and communication exhibit a very wide reading of the discipline. The writers do a great job keeping up with current technologies that assist in qualitative inquiry!” (John R. Baldwin 2010-10-08)

About the Author:

Thomas R. Lindlof is a professor in the School of Journalism and Media at the University of Kentucky.  His research and teaching interests focus on the cultural analysis of mediated communication, media audience theory and research, and qualitative research methodology. His research has appeared in numerous scholarly outlets, including Communication Research, Journal of Communication, Journal of Broadcasting & Electronic Media, Journalism Quarterly, Journalism Studies, Social Science Computer Review, and Communication Yearbook. He has served as the editor of the Journal of Broadcasting & Electronic Media. He has written or edited six books, including Qualitative Communication Research Methods (with Bryan C. Taylor) and Hollywood under Siege: Martin Scorsese, the Religious Right, and the Culture Wars.  In 2011 he received the Distinguished Scholar Award from the Broadcast Education Association.  He currently resides in Austin, Texas.

About this edition

• Publisher: SAGE Publications, Inc
• Publication date: 2010
• ISBN 10: 1412974739
• ISBN 13: 9781412974738
• Binding: Paperback
• Edition number: 3
• Number of pages: 400