′This book has been a fabulous success with students because it combines elements of critical social theory, readability... and popular culture′ - Charles Frederick, Jr., Indiana University
One of the most noteworthy and popular sociology books of all time, The McDonaldization of Society demonstrates the power of the sociological imagination to today′s readers in a way that few books have been able to do.
Key Features of the new edition:
- brand new chapter examining the Starbucks phenomenon and its relationship to McDonaldization
- updated examples of McDonaldization, including online dating services (e.g. match.com), Viagra, MDMA (ecstasy), text-messaging, Ikea, and megachurches
- an increased focus on globalization, including an examination into the relationship between McDonaldization and the environment
"synopsis" may belong to another edition of this title.
George Ritzer is Distinguished University Professor at the University of Maryland, where he has also been a Distinguished Scholar-Teacher and won a Teaching Excellence Award. He was awarded the Distinguished Contributions to Teaching Award by the American Sociological Association, an honorary doctorate from LaTrobe University in Australia, and the Robin Williams Lectureship from the Eastern Sociological Society. His best-known work, The McDonaldization of Society (8th ed.), has been read by hundreds of thousands of students over two decades and translated into over a dozen languages. Ritzer is also the editor of McDonaldization: The Reader; and author of other works of critical sociology related to the McDonaldization thesis, including Enchanting a Disenchanted World, The Globalization of Nothing, Expressing America: A Critique of the Global Credit Card Society, as well as a series best-selling social theory textbooks and Globalization: A Basic Text. He is the Editor of the Encyclopedia of Social Theory (2 vols.), the Encyclopedia of Sociology (11 vols.; 2nd edition forthcoming), the Encyclopedia of Globalization (5 vols.), and is Founding Editor of the Journal of Consumer Culture. In 2016 he will publish the second edition of Essentials of Sociology with SAGE.
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Paperback. Condition: Good. Demonstrates the power of the sociological imagination to readers. This work includes features such as a chapter examining the Starbucks phenomenon and its relationship to McDonaldization, and examples of McDonaldization, including online dating services, Viagra, MDMA (ecstasy), text-messaging, Ikea, and megachurches. Seller Inventory # CIN1412954304G