Dangerous Customer Service provides real help for real people in the real world.
This book guides managers through the realities and practicalities of great customer service. Dangerous Customer Service shows the reader how to cover the basics: what customers expect from a service and what they will take for granted and how to create the magic that transforms that service into an extra special personal experience. Exercises and real-life examples will help the reader to learn and develop essential customer services including loyalty, training your customer and services across cultures.
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Impact Innovation is a business agency that specialises in helping clients come up with new ideas for products and services. Their clients include the BBC, Cadbury, GlaxoSmithKilne, Habitat, John Lewis, the RAC, Unilever and Tesco. In 2004 they won the Management Consultancy Association's (MCA) Gold Award for Change Management as a result of their Tesco Projects.
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