Synopsis
Design is about passion, emotion and attachment - and it must be at the heart of every business. Discover why design is the Number 1 determinant of whether a product or service stands out. Perceptive, provocative and inspiring ideas to transform the way you work, this is your crucial guide to design to help you reinvent your business from management guru Tom Peters.
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About the Author
Tom Peters, 'businesses best friend and worst nightmare' has been hailed as the uber guru of management by The Economist. His first book, In Search of Excellence changed the way we did business forever. As well as writing Tom Peters manages the tompeterscompany!, a global training and consulting organisation that advises major clients including Asda, PriceWaterhouseCoopers and Virgin Direct. He lives in the US.
"About this title" may belong to another edition of this title.
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Design: Innovate, differentiate, communicate (Tom Peters Essentials)
Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
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Hardback. Condition: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Seller Inventory # GOR002218771
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Design. Innovate, differentiate, communicate
Seller: Sigrun Wuertele buchgenie_de, Altenburg, Germany
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Condition: Wie neu - gebraucht. Broschiert Sehr guter Zustand, ohne Namenseintrag Zustand: 1, Wie neu - gebraucht, Broschiert DK Dorling Kindersley , 2005 , Design. Innovate, differentiate, communicate, Tom Peters Thomas Peters. Seller Inventory # BU360070