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Synopsis
This textbook introduces students to the role, practice and influence of the mass media in contemporary society. Emphasizing the social, cultural, political and economic contexts in which the media operate, it provides a clear conceptual framework for understanding the process of media communication and looks at a range of key issues, from news production to media control and audience reception. The second edition has been thoroughly updated to includes substantial new material on the internet and a more sustained engagement with debates about globalization.
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About the Author
A former journalist, JAMES WATSON is Director of the BA Honours degree in Media and Communication at West Kent College. He is co-author with Anne Hill of A Dictionary of Communication and Media Studies, now in its sixth edition.
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Media Communication : An Introduction to Theory and Process
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Media Communication: An Introduction to Theory and Process
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Paperback. Condition: Very Good. Media Communication: An Introduction to Theory and Process This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 7719-9781403901491
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Media Communication: An Introduction to Theory and Process
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Paperback. Condition: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 6545-9781403901491
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Media Communication : An Introduction to Theory and Process
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Media Communication: An Introduction to Theory and Process
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Condition: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Seller Inventory # Z1-I-022-01467
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Media Communication: An Introduction to Theory and Process
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Media Communication: An Introduction to Theory and Process
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Media Communication: An Introduction to Theory and Process
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Media Communication: An Introduction to Theory and Process
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Condition: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,650grams, ISBN:9781403901491. Seller Inventory # 8596154
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Media Communication: An Introduction to Theory and Process
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Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,650grams, ISBN:9781403901491. Seller Inventory # 8498799
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