Your First Business Plan - Softcover

Covello, Joseph A.; Brian, Hazelgren

Softcover

ISBN 10: 1402200021 ISBN 13: 9781402200021

Publisher: Sourcebooks, Inc, 2005

Synopsis

The first business plan is often the most difficult to write. A company may have little or no history, and often may not know lender requirements, what to stress and what to avoid. Your First Business Plan simplifies the process by outlining the different parts of a business plan and, in an uncomplicated question-and-answer style, helps the business owner create a winning plan for their business.

The easy-to-follow chapters show entrepreneurs how to:
--Think through strategies and balance enthusiasm with facts
--Capture and hold the interest of potential lenders and investors
--Understand and develop their financial statements
--Recognize the unique selling advantage of their products or services
--Avoid potentially disastrous errors like undercapitalization and negative cash flow

Also included in this book:
--A glossary of planning and financial terms
--A complete sample business plan

About this title

From the Back Cover

?More than 100,000 business leaders have used Your First Business Plan to write their own plan!
?As an entrepreneur, you burst into the business world with fresh ideas and incomparable drive. Combine that energy with solid planning, and you have a formula for success! Your First Business Plan is a section-by-section analysis of how to create a winning a business plan, with figures, charts and useful tips to guide you through the entire process. Learn how to:
--Develop an excellent management team
--Make financial projections
--Establish selling tactics
--Promote your product or service
--Set objectives for your business
--Understand economic cycles
--Develop a marketing plan
--Study your competition
--Make your product or service unique
?Additional features include:
--Three complete sample business plans
--Over 100 success questions
--A glossary of the important terms you will need
?Your first business plan is just steps away!
?Joseph Covello is founder of The Covello Group, a professional firm specializing in business planning and finance serving the greater Tampa Bay area. In his 24-year career in business development, he has also developed business planning curriculum for the Arizona Community College District.
Brian Hazelgren, founder of goStrategy, a strategic consulting firm for small and medium enterprises, is an award-winning businessperson and an adjunct professor at the University of Utah. He has 17 years of experience in the business/strategic planning and technology fields.

About the Author

Brian Hazelgren has authored and coauthored five books, including Your First Business Plan and The Complete Book of Business Plans, and has produced two business CDs.

Joseph Covello is the founder of The Covello Group, a professional firm specializing in business planning and finance located in Clearwater, Florida, and serving the greater Tampa Bay area.

Edition details

• Publisher: Sourcebooks, Inc
• Publication date: 2005
• Language: English
• ISBN 10: 1402200021
• ISBN 13: 9781402200021
• Binding: Paperback
• Edition number: 4
• Number of pages: 149