Items related to Building Brand Authenticity: 7 Habits of Iconic Brands

Building Brand Authenticity: 7 Habits of Iconic Brands - Softcover

Beverland, M.

 
9781349368433: Building Brand Authenticity: 7 Habits of Iconic Brands
Softcover
ISBN 10: 1349368431 ISBN 13: 9781349368433
Publisher: Palgrave MacMillan, 2009

This specific ISBN edition is currently not available.

Synopsis

The New Brand Reality Why Authenticity The Authenticity Of Stories Appearing As Artisanal Amateurs Sticking To Your Roots Love The Doing Market Immersion Be At One With The Community Indoctrinate Staff Into The Brand Cult What Can You Do? References

"synopsis" may belong to another edition of this title.

Publisher
Palgrave MacMillan
Publication date
2009
Language
English
ISBN 10 
1349368431
ISBN 13 
9781349368433
Binding
Paperback

(No Available Copies)

Search Books:



Create a Want

Can't find the book you're looking for? We'll keep searching for you. If one of our booksellers adds it to AbeBooks, we'll let you know!

Create a Want

Other Popular Editions of the Same Title

9780230580312: Building Brand Authenticity: 7 Habits of Iconic Brands

Featured Edition

ISBN 10:  0230580319 ISBN 13:  9780230580312
Publisher: Palgrave Macmillan, 2009
Hardcover