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Competitive Identity: The New Brand Management for Nations, Cities and Regions - Softcover

 
9781349352425: Competitive Identity: The New Brand Management for Nations, Cities and Regions

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Synopsis

What is Competitive Identity? The Theory of Competitive Identity Understanding National Image Planning for Competitive Identity Implementing Competitive Identity Competitive Identity and Development

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  • PublisherPalgrave MacMillan
  • Publication date2006
  • ISBN 10 134935242X
  • ISBN 13 9781349352425
  • BindingPaperback
  • LanguageEnglish

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Other Popular Editions of the Same Title

9780230500280: Competitive Identity: The New Brand Management for Nations, Cities and Regions

Featured Edition

ISBN 10:  0230500285 ISBN 13:  9780230500280
Publisher: Palgrave Macmillan, 2006
Hardcover