Policies to increase the level of enterprise and entrepreneurship, in many countries and regions, have often failed. This book explores this and gives alternative views to derive a different model, based on social influence, which is consistent with the evidence and which might therefore lead to better policy.
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Simon has been involved in formulating, delivering and/or assessing enterprise policy for nearly 30 years, most recently as an enterprise and economic development consultant and before that as the Enterprise Director of a small business agency.
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