Excerpt from Corporate Planning: An Executive Viewpoint
Corporate Strategic Planning Need Assessment: Pi nancial Position Corporate Strategic Planning Need Assessment.
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Peter Lorange is President of the Lorange Institute of Business, Zurich and is one of the world's foremost business school academics. He is Professor of Strategy at IMD, Switzerland and was the President of IMD (1993 2008). Prior to this, he was President of the Norwegian School of Management in Oslo.
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Paperback. Condition: New. Print on Demand. This book explores the intricacies of corporate planning, providing a practical framework for executives seeking to improve their strategic decision-making processes. The author contends that effective corporate planning is not merely about creating elaborate five-year plans, but rather, serves as a tool to guide the allocation of resources, adaptation to environmental changes, and the integration of strategic options. The author argues that planning systems should be tailored to the specific needs of each company, taking into account its internal strengths and weaknesses, its strategic position within its industry, and the opportunities and threats present in its environment. The book explores the critical roles of various management groups within a company, including those at the corporate, division, and functional levels, and emphasizes the need for a unified approach to planning that fosters a culture of strategic decision-making throughout the organization. The author's insights, derived from years of intensive field research, offer a comprehensive guide to designing and implementing corporate planning systems that can enhance a company's ability to navigate a changing and competitive landscape. This book is a reproduction of an important historical work, digitally reconstructed using state-of-the-art technology to preserve the original format. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in the book. print-on-demand item. Seller Inventory # 9781332256525_0
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PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000. Seller Inventory # LW-9781332256525
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Paperback. Condition: Brand New. 454 pages. 9.00x6.00x1.03 inches. In Stock. This item is printed on demand. Seller Inventory # 133225652X
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