Technical Communication, Global Edition - Softcover

Lannon, John; Gurak, Laura

Softcover

ISBN 10: 1292154292 ISBN 13: 9781292154299

Publisher: Pearson, 2016

Synopsis

For courses in Technical Communication.

 

Comprehensive, user-friendly instruction in workplace writing, technical communication, business writing

Today’s employees are tasked with writing documents such as emails, memos, letters, and informal reports, as well as more complex forms of communications such as formal reports, proposals, web pages, and presentations. Technical Communication, 14th Edition builds upon the authority of the previous editions byclearly guiding students to write documents persuasively, effectively, and with an eye towards technological innovations and global communications. It incorporates the interpersonal, logical, ethical, and cultural demands of these different forms of workplace communications and provides students with the necessary skills to navigate these nuisances. Building on research and writing skills and touching on the importance of ethics, the authors prepare students for technical writing in any field. 

About this title

From the Back Cover

Errata

Lannon's Technical Communication, 14e, Global Edition

Chapter 2

·    PAGE LOCATION: p. 59, under section Checklist: Analyzing Audience and Purpose.

·    TEXT TO BE READ AS:

·    Have I identified primary and secondary audiences? (45)

·    Have I identified my relationship to these readers? (45)

·    Have I researched the technical background of my audience? (47)

·    Have I considered the cultural backgrounds of my audience? (52)

·    Have I identified the primary and secondary purposes of the document? (46)

·    Have I considered other audience preferences, including media format? (57)

·    Have I developed an audience and use profile? (56)

Chapter 3

·    PAGE LOCATION: p. 85, under section Checklist: Persuasion

·    TEXT TO BE READ AS:

·    Planning and Preparing Your Document

·    Have I identified my precise goal in this situation? (63)

·    Am I accounting for the political realities involved? (64)

·    Can I elicit more than mere audience compliance in this situation? (65)

·    Have I chosen the approach most likely to connect with this audience? (66)

·    Am I constructing a balanced and reasonable argument? (69)

·    Have I spelled out what I want this audience to do or think? (69)

·    Am I seeking an outcome that is achievable in this situation? (69)

·    Have I considered the various constraints in this situation? (70)

·    Do I provide convincing evidence to support my claims? (74)

·    Will my appeals have personal meaning for this audience? (74)

·    Overall, do I argue skillfully without being “argumentative”? (63)

·    Have I anticipated my audience’s reaction? (64)

·    Cultural Considerations*

·    Is the document sensitive to the culture’s customs and values? (77)

·    Have I avoided stereotyping of different cultures and groups of people? (78)

·    Does the document conform to the country’s safety and regulatory standards? (79)

·    Does the document provide the expected level of detail? (51)

·    Does the document avoid possible misinterpretation? (51)

·    Does the document enable everyone to save face? (77)

·    Is the document organized in a way that readers will consider appropriate? (229)

·    Does the document observe accepted interpersonal conventions? (123)

·    Does the tone reflect the appropriate level of formality or casualness? (78)

·    Is the document’s style appropriately direct or indirect? (31)

·    Is the document’s format consistent with the culture’s expectations? (330)

·    Does the document embody universal standards for ethical communication? (95)

·    Should the document be supplemented by a more personal medium? (78)

Chapter 4

·    PAGE LOCATION: p. 104, under section Checklist: Ethical Communication.

·    TEXT TO BE READ AS:

·    Accuracy

·    Have I explored all sides of the issue and all possible alternatives? (69)

·    Do I provide enough info

Edition details

• Publisher: Pearson
• Publication date: 2016
• ISBN 10: 1292154292
• ISBN 13: 9781292154299
• Binding: Paperback
• Language: English
• Number of pages: 736