Items related to Fundamentals of Strategy with MyStrategyLab Pack

Fundamentals of Strategy with MyStrategyLab Pack - Softcover

Johnson, Gerry; Whittington, Richard; Scholes, Kevan; Regnér, Patrick; Angwin, Duncan

 
9781292017303: Fundamentals of Strategy with MyStrategyLab Pack
Softcover
ISBN 10: 1292017309 ISBN 13: 9781292017303
Publisher: Pearson Education, 2014

Synopsis

One million students and business executives have used the market-leading text Exploring Strategy to boost their academic and professional careers.

The expert authors now transfer the essence of Exploring Strategy into The Fundamentals of Strategy. This book is particularly suited for those engaged in short courses.

 

Fundamentals of Strategy

  • Delivers the essential concepts and techniques of strategy in 10 chapters.
  • Engages the reader with real world strategy problems Provides insights and strategy stories from a wide range of international organisations.
  • Includes new material on key contemporary strategic issues such as internationalisation, entrepreneurship, social responsibility and corporate ownership and governance.
  • new and updated cases and illustrations featuring small and large organisations from profit and not-for-profit sectors and operating all over the world

Excel in your studies, enhance your understanding and improve your grade.

"synopsis" may belong to another edition of this title.

Publisher
Pearson Education
Publication date
2014
Language
English
ISBN 10 
1292017309
ISBN 13 
9781292017303
Binding
Paperback
Edition number
3
Number of pages
150