Building a Business with a Beat: Leadership Lessons from Jazzercise―An Empire Built on Passion, Purpose, and Heart (BUSINESS BOOKS) - Hardcover

Sheppard Missett, Judi; McCarthy, Susan Carol

Hardcover

ISBN 10: 126044130X ISBN 13: 9781260441307

Publisher: McGraw Hill, 2019

Synopsis

Transform your passion into a profitable business―with the help of the legendary entrepreneur who turned an innovative idea into a $100 million global powerhouse.
Judi Sheppard Missett is a fitness icon who, at just three years old, discovered a passion for dance that would eventually fuel a global dance fitness empire. After an early life spent honing her dancing skills and a career as a professional jazz dancer, Judi had an epiphany: why not combine the art of jazz dancing with the science of exercise to help others achieve a healthier, happier self-image and life? The wildly enthusiastic response from her first 15 students inspired her to launch Jazzercise, Inc., the world’s leading dance fitness program with a cumulative $2 billion in global sales.
In Building a Business with Beat, Judi reveals for the first time the secrets behind the company’s five decades of enormous success. In addition to helping millions of men and women improve their health and well-being through the fun and fitness of dance, Judi has inspired 8,500 franchisees to achieve their dream of owning and running their own business. Now, through powerful personal stories, practical proven-successful advice and insights, Judi shares how you, too, can transform your passion into a profitable business.
This inspirational guide will teach you how to: 
• Create a successful business by discovering and defining your larger purpose• Use your unique perspectives and abilities to enhance the lives of others • Deftly handle everyday obstacles and unplanned events• Develop an open mindset and embrace innovation and new possibilities• Inspire your staff to connect to a purpose greater than day-to-day work, and more
Filled with helpful tips, smart strategies, and no-nonsense advice, this book is essential reading for anyone who has ever dreamed of creating a thriving, purpose-driven business.  The author is living proof that when you’re doing what you love, it may not seem like work at all. 

About this title

About the Author

Judi Sheppard Missett founded and serves as CEO of Jazzercise, Inc., where she has worked with some of the world’s biggest brands, including Nike, Asics, The Olympics, Smuckers, General Mills, and more. Sheppard Missett has won many prestigious awards, including the Presidential Commendation for Top Woman Entrepreneur, Working Woman and Inc. magazines’ Entrepreneur of the Year Award, Committee of 200’s Entrepreneurial Champion Luminary Award, and Women Presidents’ Organization’s Mary Lehman MacLachlan Award for Economic Empowerment. In addition, she has been recognized by the President’s Council on Physical Fitness & Sports, Enterprising Women Magazine and top fitness industry organizations (ACE, IDEA, NASPE, NFLA) with either a Lifetime Achievement Award or induction into their Hall of Fame.

From the Back Cover

For the first time ever, the founder and CEO of Jazzercise, Inc., reveals the secrets to her staggering success "I love this inspiring book and so will you. A classic servant leader, Judi Sheppard Missett generously shares the challenges and victories, problems and solutions of a little startup business that grew into a global brand. The Jazzercise success story is a great read--and a shot in the arm for leaders, entrepreneurs, and fitness enthusiasts everywhere. Read this book and get moving toward your goals--whatever they may be!"-Ken Blanchard, coauthor of The New One Minute Manager(R) and Servant Leadership in Action
"This book is informative, inspiring and empowering--not just about building a business with a beat, but about building a life with heart."-Dr. Art Ulene, Former NBC TODAY Show Medical Correspondent
"Judi Sheppard Missett is in a league of her own in the world of women's entrepreneurship. She leads with passion, purpose and a kind heart--sharing the wealth of knowledge she has accumulated after five decades. This book is a must-read."-Monica Smiley, Editor & Publisher of Enterprising Women Magazine
"Judi Sheppard Missett rebelled by taking a nontraditional path, doing what she loved and building it into a fitness empire. A gracious and supportive leader, she is always willing to share her wisdom with others and pay it forward for the next generation of women entrepreneurs."-Dr. Marsha Firestone, President & Founder of Women Presidents' Organization
"Judi Sheppard Missett has been an extraordinary, innovative leader in the business of health and fitness for 50 years. Not only is she a pioneer in the industry, but also an incredible visionary who still creates, leads and inspires to this day."-Melissa Johnson, M.S., Former executive director of President's Council on Physical Fitness and Sports

Edition details

• Publisher: McGraw Hill
• Publication date: 2019
• Language: English
• ISBN 10: 126044130X
• ISBN 13: 9781260441307
• Binding: Hardcover
• Number of pages: 288