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9781260157376: Crafting and Executing Strategy: Concepts

Synopsis

Crafting & Executing Strategy 22e has a long-standing reputation of being the most teachable text. Its engaging, clearly articulated and conceptually balanced mainstream treatment of the latest developments in theory and practice include the clearest presentation of the value-price-cost framework. Our co-author, Margaret Peteraf, a highly regarded researcher, helped integrate both the resource-based view of the firm from the perspective of both single-business and multi-business strategies.

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  • PublisherMcGraw-Hill Education
  • Publication date2019
  • ISBN 10 1260157377
  • ISBN 13 9781260157376
  • BindingHardcover
  • LanguageEnglish
  • Number of pages432

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Thompson Jr, Arthur; Peteraf, Margaret; Gamble, John; Strickland Iii, A.
ISBN 10: 1260157377 ISBN 13: 9781260157376
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Thompson, Arthur A.; Peteraf, Margaret; Gamble, John E.; Strickland, A. J.
Published by McGraw Hill (edition 22), 2019
ISBN 10: 1260157377 ISBN 13: 9781260157376
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Thompson, Arthur
Published by McGraw Hill, 2019
ISBN 10: 1260157377 ISBN 13: 9781260157376
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