The Multimediated Rhetoric of the Internet: Digital Fusion (Routledge Studies in Rhetoric and Communication) - Softcover

Handa, Carolyn

Softcover

ISBN 10: 1138306029 ISBN 13: 9781138306028

Publisher: Routledge, 2017

Synopsis

This project is a critical, rhetorical study of the digital text we call the Internet, in particular the style and figurative surface of its many pages as well as the conceptual, design patterns structuring the content of those same pages. Handa argues that as our lives become increasingly digital, we must consider rhetoric applicable to more than just printed text or to images. Digital analysis demands our acknowledgement of digital fusion, a true merging of analytic skills in many media and dimensions. CDs, DVDs, and an Internet increasingly capable of streaming audio and video prove that literacy today means more than it used to, namely the ability to understand information, however presented. Handa considers pedagogy, professional writing, hypertext theory, rhetorical studies, and composition studies, moving analysis beyond merely "using" the web towards "thinking" rhetorically about its construction and its impact on culture. This book shows how analyzing the web rhetorically helps us to understand the inescapable fact that culture is reflected through all media fused within the parameters of digital technology.

About this title

About the Author

Carolyn Handa is Professor of English and a member of the Composition, Rhetoric & English Studies (CRES) Program at the University of Alabama, USA.

Edition details

• Publisher: Routledge
• Publication date: 2017
• Language: English
• ISBN 10: 1138306029
• ISBN 13: 9781138306028
• Binding: Paperback
• Edition number: 1
• Number of pages: 212