Synopsis
This book introduces readers to emerging issues of sport innovation. The book focuses on the role of innovation in the sports context and how we can leverage opportunities that arise from networks and optimize resources by identifying where they are most effective. It helps to identify the conditions and procedures that emergent business ventures need to be formed.
The book is a useful reference for sports organizations, athletes and government organizations promoting the use of innovation to generate competitive advantage in the global marketplace.
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About the Author
Vanessa Ratten is Associate Professor of Entrepreneurship and Innovation at the Department of Management and Marketing, La Trobe Business School, Australia.
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Sports Innovation Management
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Sports Innovation Management
Seller: BooksRun, Philadelphia, PA, U.S.A.
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Paperback. Condition: Very Good. 1. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting. Seller Inventory # 113803732X-11-1
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Sports Innovation Management
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Sports Innovation Management
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Sports Innovation Management
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Sports Innovation Management
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Sports Innovation Management, 1St Edition
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