Managing Cross-Cultural Communication: Principles and Practice - Softcover

Maude, Barry

 
9781137507464: Managing Cross-Cultural Communication: Principles and Practice

Synopsis

Accessible and lively introduction to the management of cross-cultural communication for undergraduate and postgraduate business students. Drawing on the latest research and incorporating the author's own extensive experience of working in different cultural settings, it addresses the core theory and practice. An essential course companion.

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About the Author

Barry Maude is a management and training consultant and formerly senior lecturer in management studies at Staffordshire University, UK.

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