Predictive Analytics, Data Mining and Big Data: Myths, Misconceptions and Methods (Business in the Digital Economy) - Hardcover

Book 1 of 4: Business in the Digital Economy

Finlay, S.

 
9781137379276: Predictive Analytics, Data Mining and Big Data: Myths, Misconceptions and Methods (Business in the Digital Economy)
Hardcover
ISBN 10: 1137379278 ISBN 13: 9781137379276
Publisher: Palgrave Macmillan, 2014

Synopsis

This in-depth guide provides managers with a solid understanding of data and data trends, the opportunities that it can offer to businesses, and the dangers of these technologies. Written in an accessible style, Steven Finlay provides a contextual roadmap for developing solutions that deliver benefits to organizations.

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About the Author

Steven Finlay is one of the UK's leading experts on predictive analytics and its application within Big Data environments. He has extensive experience of developing predictive analytics solutions within Financial Services, Retailing and Government organisations. Steven is currently Head of Analytics at HML, the UK's largest provider of mortgage administration services. Previously he has worked as a data scientist, consultant and project manager for a variety of organizations in both the public and private sectors. Steven has a PhD in predictive analytics and is an Honorary Research Fellow in the Management Science Department at Lancaster University in the UK.

"About this title" may belong to another edition of this title.

Publisher
Palgrave Macmillan
Publication date
2014
Language
English
ISBN 10 
1137379278
ISBN 13 
9781137379276
Binding
Hardcover
Number of pages
272

Other Popular Editions of the Same Title

9781349478682: Predictive Analytics, Data Mining and Big Data: Myths, Misconceptions and Methods (Business in the Digital Economy)

Featured Edition

ISBN 10:  1349478687 ISBN 13:  9781349478682
Publisher: Palgrave Macmillan, 2014
Softcover