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Creative Cross-Disciplinary Entrepreneurship: A Practical Guide for a Campus-Wide Program - Hardcover

Welsh, D.

 
9781137360793: Creative Cross-Disciplinary Entrepreneurship: A Practical Guide for a Campus-Wide Program
Hardcover
ISBN 10: 1137360798 ISBN 13: 9781137360793
Publisher: Palgrave Macmillan, 2014

Synopsis

Creative Cross-Disciplinary Entrepreneurship responds to educational demands created through dramatic changes in the nature of business, by describing how to develop a cross-disciplinary curriculum in Entrepreneurship that further increases students' knowledge base in specific areas of interest and the development of an 'entrepreneurial mindset.'

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About the Author

Dianne H. B. Welsh is the Hayes Distinguished Professor of Entrepreneurship, Founding Director of the North Carolina Entrepreneurship Center, and Founding Director of the Entrepreneurship Cross-Disciplinary Program at The University of North Carolina at Greensboro, USA. She holds a PhD in Management from the University of Nebraska-Lincoln, USA, and is a recognized scholar in entrepreneurship, family business, and franchising with six books and over 150 publications.

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Publisher
Palgrave Macmillan
Publication date
2014
Language
English
ISBN 10 
1137360798
ISBN 13 
9781137360793
Binding
Hardcover
Number of pages
188