This insightful practical guide argues that the traditional business plan may not be appropriate for many new ventures and presents an alternative, effectual approach that encourages flexibility and development through exploration and experience. 10 principles demonstrate how to respond better to uncertainty during the business development process.
"synopsis" may belong to another edition of this title.
SIMON BRIDGE is a practitioner and academic, and has worked in the enterprise field for nearly 30 years, first in LEDU (Northern Ireland's small business agency) and then in his own business as a consultant and facilitator. He is Visiting Professor of Entrepreneurship at the University of Ulster and co-author of Understanding Enterprise, Entrepreneurship and Small Business - a leading enterprise text book, the fourth edition of which is now in preparation - and has also written on social enterprise and enterprise policy. Simon speaks at business and entrepreneurship conferences worldwide and consults with organizations on manager training and development in entrepreneurship.
CECILIA HEGARTY is an active contributor to the national strategy for entrepreneurship education in Ireland and has worked in entrepreneurship higher education for over 10 years in programme development and delivery from undergraduate to post-doctoral level. She is also a consultant working directly with SMEs on entrepreneurship and training. Dr Hegarty sits on a number of international journal review boards and has published widely in the field of entrepreneurship and enterprise including journal articles, book chapters and textbooks. Cecilia's current research interests relate to entrepreneurship education, family SME growth and succession and applied enterprise research. Cecilia is also a regular conference speaker and regularly presents papers and new research to these key networks.
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Seller: Better World Books Ltd, Dunfermline, United Kingdom
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Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In good all round condition. No dust jacket. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,550grams, ISBN:9781137332868. Seller Inventory # 5587359
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Seller: Better World Books, Mishawaka, IN, U.S.A.
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Seller: GreatBookPrices, Columbia, MD, U.S.A.
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Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germany
Buch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -This insightful practical guide argues that the traditional business plan may not be appropriate for many new ventures and presents an alternative, effectual approach that encourages flexibility and development through exploration and experience. 10 principles demonstrate how to respond better to uncertainty during the business development process. 275 pp. Englisch. Seller Inventory # 9781137332868
Seller: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Ireland
Condition: New. This insightful practical guide argues that the traditional business plan may not be appropriate for many new ventures and presents an alternative, effectual approach that encourages flexibility and development through exploration and experience. 10 principles demonstrate how to respond better to uncertainty during the business development process. Num Pages: 294 pages, 14 figures, 2 black & white line drawings. BIC Classification: KJC; KJH; KJP. Category: (G) General (US: Trade). Dimension: 145 x 217 x 22. Weight in Grams: 496. . 2013. 2013th Edition. Hardcover. . . . . Seller Inventory # V9781137332868
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Seller: GreatBookPrices, Columbia, MD, U.S.A.
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Seller: Books Puddle, Woodside, NY, U.S.A.
Condition: New. pp. 294 Index. Seller Inventory # 2650968962