The Training Measurement Book offers managers, executives, and training and human resource professionals a method for measuring their investments in a way that provides information that is both actionable, credible, and meaningful to corporate leaders. Using the methods outlined in this important resource, you can free yourself from traditional, often cumbersome measurement models and put in place pragmatic, useful, and easy-to-implement approaches for measuring training activities.
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Josh Bersin is the president and founder of Bersin & Associates, a leading industry research and advisory firm in enterprise learning and talent management. Bersin is the author of The Blended Learning Book from Pfeiffer, and The High-Impact Learning Organization and High Impact Talent Management.
Advanced Praise for The Training Measurement Book
"This book is a must read for all learning executives! Derived from years of research with learning analytic best practices. Josh Bersin covers the entire spectrum with a comprehensive, complete, and credible approach to training measurement."
―Frank J. Anderson, Jr., president, Defense Acquisition University
"Josh Bersin effectively tackles the hotly debated of area of training measurement, considered by many a topic shrouded in conceptual and statistical complexity. He takes a refreshing clear and simple look at how to effectively measure the impact of training."
―Vince Eugenio, vice president human resources, Enterprise Learning SolutionsCardinal Health
"From an apprentice to a master in the field, everyone will take away a full historical perspective, thought-provoking concepts, and practical resources. As always, Bersin's work takes us beyond a popular approach, offers the next step in evolution of a concept at hand, and is relevant, contextual, and based on facts and real-world observable patterns."
―Irada Sadykhova, director, Learning Strategies, Microsoft
"Josh Bersin provides badly needed clear thinking and practical insights in a muddled field. Training practitioners would do well to heed his advice and stop wasting money on counterproductive and misguided evaluation approaches."
―Robert O. Brinkerhoff, professor emeritus, Western Michigan University, and creatorof the Success Case Method
"The approach moves training and development from an event-based activity to a continuous, actionable process founded on information―an advancement long overduein the industry."
―Michael Echols, vice president, Bellevue University
"If you are new to training, The Training Measurement Book gives you everything you need to get started measuring your initiatives. If you are many years into the measurement journey, the book will motivate you to embed measurement as a de facto part of how your training group operates."
―Chris Moore, founder, Thinq and president, Zeroed-In Technologies, LLC
Advanced Praise for The Training Measurement Book
"This book is a must read for all learning executives! Derived from years of research with learning analytic best practices. Josh Bersin covers the entire spectrum with a comprehensive, complete, and credible approach to training measurement."
—Frank J. Anderson, Jr., president, Defense Acquisition University
"Josh Bersin effectively tackles the hotly debated of area of training measurement, considered by many a topic shrouded in conceptual and statistical complexity. He takes a refreshing clear and simple look at how to effectively measure the impact of training."
—Vince Eugenio, vice president human resources, Enterprise Learning SolutionsCardinal Health
"From an apprentice to a master in the field, everyone will take away a full historical perspective, thought-provoking concepts, and practical resources. As always, Bersin's work takes us beyond a popular approach, offers the next step in evolution of a concept at hand, and is relevant, contextual, and based on facts and real-world observable patterns."
—Irada Sadykhova, director, Learning Strategies, Microsoft
"Josh Bersin provides badly needed clear thinking and practical insights in a muddled field. Training practitioners would do well to heed his advice and stop wasting money on counterproductive and misguided evaluation approaches."
—Robert O. Brinkerhoff, professor emeritus, Western Michigan University, and creatorof the Success Case Method
"The approach moves training and development from an event-based activity to a continuous, actionable process founded on information—an advancement long overduein the industry."
—Michael Echols, vice president, Bellevue University
"If you are new to training, The Training Measurement Book gives you everything you need to get started measuring your initiatives. If you are many years into the measurement journey, the book will motivate you to embed measurement as a de facto part of how your training group operates."
—Chris Moore, founder, Thinq and president, Zeroed-In Technologies, LLC
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