The Automotive Ventures Retail Risk Assessment (AVRRA) builds on the book "The Future of Automotive Retail" by exploring in more depth the trends that have the highest probability and potential impact on industry participants.
GOAL OF THE AVRRA
The goal of the Automotive Ventures Retail Risk Assessment (AVRRA) is to be able to work closely with the dealer body to develop a roadmap for action: to prepare for and neutralize some of the bigger threats exposed by the Risk Assessment.
Monitoring these trends on behalf of the industry will allow participants to be better informed and prepared for the future. Staying vigilant and on top of these themes will help industry players stay competitive and ultimately thrive in this accelerating period of change.
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Steve Greenfield is CEO and Founder of Automotive Ventures, an early-stage automotive technology and mobility VC fund that helps entrepreneurs raise growth capital and accelerate their businesses, and delivers outsized returns to investors in the fund.Steve served as TrueCar's Senior Vice President of Strategy and Business Development, and AutoTrader.com's Vice President of Product Management and Business Development, overseeing the acquisitions of vAuto, Kelley Blue Book, HomeNet Automotive, VinSolutions and DealerScience. Earlier in his career, Steve served as Manheim's Director of international Development, overseeing Manheim's overseas investments, including establishing new joint ventures in Dubai, Istanbul and Beijing.
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