Brain & Behavior: An Introduction to Behavioral Neuroscience - Softcover

Garrett, Bob; Hough, Gerald

 
9781071924662: Brain & Behavior: An Introduction to Behavioral Neuroscience

Synopsis

Spark curiosity about the power of the mind with Brain & Behavior: An Introduction to Behavioral Neuroscience. Authors Bob Garrett and Gerald Hough present the ever-expanding research into the biological foundations of human behavior in a way that demystifies this complex and evolving field. Through thought-provoking examples, an accessible writing style, and a carefully designed, full-color visual program, the authors capture the excitement of scientific discovery while equipping learners to succeed in a course often considered challenging. The Seventh Edition includes new research techniques, societal issues in pharmacology, a revised approach to understanding cognitive functioning, groundbreaking medical advances, and additional case studies, providing readers with the tools to connect neuroscience concepts to real-world applications.

Also available in Sage Vantage, an intuitive learning platform that integrates quality Sage textbook content with assignable multimedia activities and auto-graded assessments to drive student engagement and ensure accountability. Learn more about 979-8-3488-0855-6, Brain & Behavior - Vantage Digital Option, Seventh Edition.

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