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Behavioral Strategy: Exploring Microfoundations of Competitive Advantage (Elements in Business Strategy) - Softcover
Synopsis
Behavioral strategy has emerged as one of the most important currents in contemporary strategic management. But, what is it? Where does it come from? Why is it important? This Element provides a review of key streams in behavioral, interpreting behavioral strategy as a consistently microfoundational approach to strategy that is grounded in evidence-based insight in behaviors and interaction. We show that there is considerable room for furthering the microfoundations of behavioral strategy and point to research opportunities and methods that may realize this aim. The Element is of interest to strategy scholars in general, and to Ph.D. students in strategy research in particular.
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- PublisherCambridge University Press
- Publication date2024
- ISBN 10 1009566741
- ISBN 13 9781009566742
- BindingPaperback
- LanguageEnglish
- Number of pages98
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BEHAVIORAL STRATEGY
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Behavioral Strategy : Exploring Microfoundations of Competitive Advantage
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Behavioral Strategy (Elements in Business Strategy)
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Behavioral Strategy (Paperback)
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Paperback. Condition: new. Paperback. Behavioral strategy has emerged as one of the most important currents in contemporary strategic management. But, what is it? Where does it come from? Why is it important? This Element provides a review of key streams in behavioral, interpreting behavioral strategy as a consistently microfoundational approach to strategy that is grounded in evidence-based insight in behaviors and interaction. We show that there is considerable room for furthering the microfoundations of behavioral strategy and point to research opportunities and methods that may realize this aim. The Element is of interest to strategy scholars in general, and to Ph.D. students in strategy research in particular. This Element provides a review of key streams in behavioral, interpreting behavioral strategy as a consistently microfoundational approach to strategy that is grounded in evidence-based insight into behaviors and interaction. The authors highlight the potential for further research and methods to enhance microfoundations. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. Seller Inventory # 9781009566742
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Behavioral Strategy : Exploring Microfoundations of Competitive Advantage
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Behavioral Strategy: Exploring Microfoundations of Competitive Advantage
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Behavioral Strategy (Elements in Business Strategy)
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Behavioral Strategy : Exploring Microfoundations of Competitive Advantage
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