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Television in the Streaming Era: The Global Shift (Development Trajectories in Global Value Chains) - Softcover
Synopsis
This book explores the value chain that underpins the TV industry and reveals how digital technologies are accelerating the global shift.
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About the Author
Jean K. Chalaby was born in Geneva and studied at the University of Lausanne before undertaking his Ph.D. at the London School of Economics. He joined the Department of Sociology at City, University of London, in 2000, where he is currently Professor of International Communication. He is the author of several books and multiple articles published in world-leading journals of media and communication.
"About this title" may belong to another edition of this title.
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TELEVISION IN THE STREAMING ERA
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Cambridge University Press, 2023
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Television in the Streaming Era : The Global Shift
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Television in the Streaming Era: The Global Shift
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Television in the Streaming Era (Development Trajectories in Global Value Chains)
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Television in the Streaming Era: The Global Shift
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ISBN 10: 1009199269
ISBN 13: 9781009199261
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Television in the Streaming Era : The Global Shift
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Television in the Streaming Era (Paperback)
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Cambridge University Press, Cambridge, 2023
ISBN 10: 1009199269
ISBN 13: 9781009199261
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Paperback. Condition: new. Paperback. This ground-breaking study explores transformations in the TV industry under the impact of globalizing forces and digital technologies. Chalaby investigates the making of a digital value chain and the distinct value-adding segments which form the new video ecosystem. He provides a full account of the industry's global shift from the development of TV formats and transnational networks to the emergence of tech giants and streaming platforms. The author takes a deep dive into the infrastructure (communication satellites, subsea cable networks, data centres) and technology (cloud computing, machine learning and artificial intelligence) underpinning this ecosystem through the prism of global value chain theory. The book combines empirical data garnered over 20 years of researching the industry and offers unique insights from television and tech executives. This comprehensive analysis of the TV industry applies a global value chain perspective to the new video ecosystem that combines streaming platforms, tech giants, and digital infrastructure and technologies. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. Seller Inventory # 9781009199261
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Television in the Streaming Era (Development Trajectories in Global Value Chains)
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ISBN 10: 1009199269
ISBN 13: 9781009199261
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Television in the Streaming Era: The Global Shift
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ISBN 10: 1009199269
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Television in the Streaming Era : The Global Shift
Published by
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ISBN 10: 1009199269
ISBN 13: 9781009199261
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Softcover
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