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Effectuation: Rethinking Fundamental Concepts in the Social Sciences (Elements in Business Strategy) - Softcover
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This Element offers lessons from expert entrepreneurs to tackle uncertainty and cocreate new ventures via non-predictive control techniques.
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Effectuation (Elements in Business Strategy)
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Cambridge University Press, 2024
ISBN 10: 1009108352
ISBN 13: 9781009108355
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Effectuation : Rethinking Fundamental Concepts in the Social Sciences
Published by
Cambridge University Press, 2024
ISBN 10: 1009108352
ISBN 13: 9781009108355
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Effectuation (Paperback or Softback)
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Cambridge University Press 6/13/2024, 2024
ISBN 10: 1009108352
ISBN 13: 9781009108355
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Paperback or Softback. Condition: New. Effectuation. Book. Seller Inventory # BBS-9781009108355
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Effectuation : Rethinking Fundamental Concepts in the Social Sciences
Published by
Cambridge University Press, 2024
ISBN 10: 1009108352
ISBN 13: 9781009108355
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Softcover
Seller: GreatBookPrices, Columbia, MD, U.S.A.
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Effectuation (Elements in Business Strategy)
Published by
Cambridge University Press, 2024
ISBN 10: 1009108352
ISBN 13: 9781009108355
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Effectuation
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Cambridge University Press, GB, 2024
ISBN 10: 1009108352
ISBN 13: 9781009108355
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Paperback. Condition: New. Effectuation has become the basis for educating entrepreneurs and managers. Derived from cognitive and behavioral economic studies of expert entrepreneurs, effectuation shows how to cocreate value in highly uncertain situations. The framework of effectuation consists in techniques that minimize the use of predictive information and ways to turn control itself into strategy. In doing so, the effectual process opens up radically new ways to rethink a variety of fundamental concepts in all the social sciences. This ranges from risk and return to markets and governments in economics; attitudes toward ends and means in psychology; opportunism and altruism in social psychology; and even success and failure in strategic management. Effectuation theory inverts several older approaches in what Herbert Simon referred to as the 'sciences of the artificial'. These inversions suggest an entrepreneurial method based on non-predictive control that complements the predictive control techniques of the scientific method. Seller Inventory # LU-9781009108355
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Effectuation: Rethinking Fundamental Concepts in the Social Sciences (Elements in Business Strategy)
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ISBN 10: 1009108352
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Effectuation: Rethinking Fundamental Concepts in the Social Sciences (Elements in Business Strategy)
Published by
Cambridge University Press, 2024
ISBN 10: 1009108352
ISBN 13: 9781009108355
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Effectuation: Rethinking Fundamental Concepts in the Social Sciences (Elements in Business Strategy)
Published by
Cambridge University Press, 2024
ISBN 10: 1009108352
ISBN 13: 9781009108355
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Effectuation: Rethinking Fundamental Concepts in the Social Sciences
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ISBN 10: 1009108352
ISBN 13: 9781009108355
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