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Master Content Strategy: How to Maximize Your Reach and Boost Your Bottom Line Every Time You Hit Publish - Softcover
Synopsis
A masterclass in content marketing strategy for content creators at every stage of the journey — written by a business owner, marketing consultant, and leading authority on the subject.
Whether you're starting out or are managing a vast archive of content, this book delivers a content strategy that will maximize your results.
Thoughtful content marketing delivers — traffic, attention, and customers.But too often, content creators just churn out piece after piece, with no thought to how everything fits together.
The result is scattered, confusing, ineffective content marketing.
It's a complete waste of time!
Your content strategy can and should change depending on the stage of growth you're in.With Master Content Strategy, Pamela Wilson delivers an approach that honors your website's lifecycle and adapts to help you grow your skills as you grow your audience.
This approach works for both B2B (business-to-business) and B2C (business-to-consumer) content creation — and for bloggers, podcasters, and vloggers alike.
"In this book, Pamela Wilson gives you a guided walk-through of the nuances, complete with strategies to follow at every stage of your journey. When you’re finished reading, you’ll know exactly what stage you’re in and exactly what to do to get to the next stage." – Jon Morrow, Smart Blogger (from the Foreword)
You're about to discover:
How the Lifecycle Approach to content creation will transform your content strategy and empower you to create the right content at the right time
Why you should aim to create Very Important Content — and the key ingredients of this kind of content marketing
A Crash Course for getting your content created and out into the world
How to map out Yearly, Quarterly, and Monthly content plans that guide your content marketing efforts
- A robust Idea Bank for content repurposing that will expand your reach whether you're a blogger, podcaster, or vlogger
During her award-winning 30+ year marketing career, Pamela Wilson has helped local, national, and international clients communicate their messages effectively. She's the founder of BIG Brand System and is a keynote speaker, author, and respected online educator.
Her passion is teaching — and she has a gift for making complex topics simple and easy to understand.
Get Master Content Strategy so you can maximize your reach and boost your bottom line every time you hit publish.
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Master Content Strategy: How to Maximize Your Reach and Boost Your Bottom Line Every Time You Hit Publish
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Paperback. Condition: Used; Good. ***Simply Brit*** Welcome to our online used book store, where affordability meets great quality. Dive into a world of captivating reads without breaking the bank. We take pride in offering a wide selection of used books, from classics to hidden gems, ensuring there is something for every literary palate. All orders are shipped within 24 hours and our lightning fast-delivery within 48 hours coupled with our prompt customer service ensures a smooth journey from ordering to delivery. Discover the joy of reading with us, your trusted source for affordable books that do not compromise on quality. Seller Inventory # 3559179
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Master Content Strategy: How to Maximize Your Reach and Boost Your Bottom Line Every Time You Hit Publish
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Master Content Strategy: How to Maximize Your Reach and Boost Your Bottom Line Every Time You Hit Publish
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Paperback. Condition: Very Good. No Jacket. Former library book; May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less 0.78. Seller Inventory # G0997875429I4N10
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Master Content Strategy: How to Maximize Your Reach and Boost Your Bottom Line Every Time You Hit Publish: 2
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BIG Brand Books 01/t /25 O, 2018
ISBN 10: 0997875429
ISBN 13: 9780997875423
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Paperback. Condition: Very Good. Master Content Strategy: How to Maximize Your Reach and Boost Your Bottom Line Every Time You Hit Publish: 2 This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Seller Inventory # 7719-9780997875423
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Master Content Strategy: How to Maximize Your Reach and Boost Your Bottom Line Every Time You Hit Publish
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Condition: good. This item is in overall good condition. Covers and dust jackets are intact but may have minor wear including slight curls or bends to corners as well as cosmetic blemishes including stickers. Pages are intact but may have minor highlighting writing. Binding is intact; however, spine may have slight wear overall. Digital codes may not be included and have not been tested to be redeemable and or active. Minor shelf wear overall. Please note that all items are donated goods and are in used condition. Orders shipped Monday through Friday! Your purchase helps put people to work and learn life skills to reach their full potential. Orders shipped Monday through Friday. Your purchase helps put people to work and learn life skills to reach their full potential. Thank you! Seller Inventory # 466SGT002KH4
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