Who's Paying for Lunch?: A Practical Manual for Maximising Sales in Small and Medium Enterprises - Softcover

Howard, Tamara

9780992964504: Who's Paying for Lunch?: A Practical Manual for Maximising Sales in Small and Medium Enterprises

Softcover

ISBN 10: 0992964504 ISBN 13: 9780992964504

Publisher: Verve Business Books Ltd, 2014

View all copies of this ISBN edition

1 Used

From � 12

0 New

Who's Paying for Lunch is a practical guide that will help you: * effectively target sales efforts * tailor your sales process * direct your marketing efforts * help sales and support staff adapt to these changes The book is designed tohelp you work out what you need to do and each chapter outlines key 'go-to-market' activities and issues and provides you with a simple, self-check analysis of your own business. Case studies in each section illustrate how other companies have successfully implemented these practices.

"synopsis" may belong to another edition of this title.