Research shows that very soon 95% of what bookkeepers do will be automated. Technology is replacing the bookkeeper. That's scary! It's also a big opportunity for the forward-thinking bookkeeper. But to grasp that opportunity two things must happen: - You have to add more value to clients than ever before, and - It is more critical than ever before to change our pricing models. This is what you will learn in this book: - The reason your pricing is wrong and how to price bookkeeping the right way; - The need for change and why you must go beyond the books; - The 7 most powerful ways to win new clients.
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Mark Wickersham - Chartered Accountant, public speaker and #1 best-selling author - is best known as the most sought-after profit improvement expert in the accounting community. He is famous for helping accounting firms double their profits in less than 18 months without having to work harder or do any uncomfortable marketing. Jane Aylwin - Certified ICB Member in Practice - is a bona fide practising bookkeeper who is passionate about entrepreneurial small businesses and the role bookkeepers play in the business world and believes by helping the bookkeeping profession as a whole achieve it's potential, the entrepreneurial small business market will be a much happier place for all concerned.
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