Synopsis
If a new medical device is to succeed, it must deliver both superior clinical outcomes and economic advantage. A new device must be better for the patient and the physician-and its proven clinical benefits must translate into financial savings for the hospital and the healthcare system. This book, by seasoned veterans of many successful product launches, helps marketing professionals master the eight simple, proven steps that will guarantee a world-class product launch.
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Product Launch: Practical Guide to Launching Medical Device Products
Published by
Kerr Consulting Group LLC, 2015
ISBN 10: 0990908100
ISBN 13: 9780990908104
Used
Hardcover
Seller: 3Brothers Bookstore, Egg harbor township, NJ, U.S.A.
Seller rating 5 out of 5 stars
Condition: good. Books may contain some notes and highlighting. Supplements such as Access Codes, Cd's Dust Jackets, etc. are not guaranteed with used book purchases. Seller Inventory # EVV.0990908100.G
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Product Launch: Practical Guide to Launching Medical Device Products
Published by
Kerr Consulting Group LLC, 2015
ISBN 10: 0990908100
ISBN 13: 9780990908104
Used
Hardcover
Seller: Goodwill of Greater Milwaukee and Chicago, Racine, WI, U.S.A.
Seller rating 5 out of 5 stars
Condition: acceptable. Book is considered to be in acceptable condition. The actual cover image may not match the stock photo. Book may have one or more of the following defects: noticeable wear on the cover dust jacket or spine; curved, dog eared or creased page s ; writing or highlighting inside or on the edges; sticker s or other adhesive on cover; CD DVD may not be included; and book may be a former library copy. Seller Inventory # SEWV.0990908100.A
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Product Launch: Practical Guide to Launching Medical Device Products
Published by
Kerr Consulting Group LLC, 2015
ISBN 10: 0990908100
ISBN 13: 9780990908104
Used
Hardcover
Seller: Goodwill of Silicon Valley, SAN JOSE, CA, U.S.A.
Seller rating 5 out of 5 stars
Condition: good. Supports Goodwill of Silicon Valley job training programs. The cover and pages are in Good condition! Any other included accessories are also in Good condition showing use. Use can include some highlighting and writing, page and cover creases as well as other types visible wear. Seller Inventory # GWSVV.0990908100.G
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Product Launch: Practical Guide to Launching Medical Device Products
Published by
Kerr Consulting Group LLC, 2015
ISBN 10: 0990908100
ISBN 13: 9780990908104
New
Hardcover
Seller: GoldBooks, Denver, CO, U.S.A.
Seller rating 5 out of 5 stars
Hardcover. Condition: new. New Copy. Customer Service Guaranteed. Seller Inventory # 89B43_60_0990908100