Give for Good: A How-to Guide for Business Giving - Softcover

Johnson, Debbie; Woollard, Sam

Softcover

ISBN 10: 098639730X ISBN 13: 9780986397301

Publisher: Philanthropy, 2017

Synopsis

If you’re one of the many businesses who want to give back to the community and be sure it makes a difference, check out Give for Good: A How-to Guide for Business Giving.

After reading Give for Good, you will:

• Give back to the community with more meaning and impact
• Most effectively engage your employees
• More easily say ‘no thanks’ to solicitations

Give for Good provides a step by step guide to help businesses most quickly and easily build a smart strategic philanthropy plan that is both good for business and creates a fulfilling community investment, including sections to:

• Choose your focus and causes
• Select what to give – money, volunteer time and donated product or service
• Decide how much to give
• Choose who to give to
• Measure your impact

Why is business giving important?

• Consumers: 90% of Americans are likely to switch brands to one associated with a cause if the price and quality are the same
• Revenue: Most generous companies realized 3% three-year revenue growth vs. least generous firms whose revenue declined 3% over the same period
• Employees: More than 50% of millennials said that a company’s involvement in various causes influenced whether or not they accepted a job.

If you want the fast route to creating a business philanthropy plan which will guide your donations to make the world a better place, buy this book!

 

About this title

About the Author

Debbie Johnson brings her business expertise and extensive nonprofit volunteering to bear, helping clients be strategic in their philanthropy.

Debbie is a native Nebraskan, graduated from the University of Nebraska and took additional advanced coursework from MIT and Peter Senge (The Fifth Discipline). She has written articles for many publications, both print and on-line, and has enjoyed many speaking engagements and has led many seminars on various topics as well.

Sam Woolard is passionate about connecting the business community with the nonprofit community so that they can effectively work together to address community challenges.

Sam was born in England and moved to the United States when she was fourteen. She is grateful that philanthropy was at the forefront of her childhood and thankful that every day she gets to work with people who want to make the world a better place.

Edition details

• Publisher: Philanthropy
• Publication date: 2017
• Language: English
• ISBN 10: 098639730X
• ISBN 13: 9780986397301
• Binding: Paperback
• Number of pages: 206