Facebook friends are not really friends, Twitter followers are not really followers, and you aren’t really linked to anyone through LinkedIn. Too much of our business technology emphasizes the quantity of our business relationships, but not the quality. If our business relationship skills are bad, then all the networking techniques in the world only multiply our dysfunction, and we end up with lots of bad business relationships. The purpose of NetPlus Connections is to help you to become a valuable asset to everyone you meet and do business with. I want every one of your business connections to be glad they have you on their contact list, and consider you well-worth any time, money, or energy they spend on you. I want them to consider you so valuable that they introduce you to others, so their connections can have the benefit of knowing and working with you as well. The key to being this sort of valuable asset is simple: make everyone else’s world bigger and better. Be a gateway to people, ideas, solutions, and opportunities. Deliver such value in everything you do for other people that you are more than worth everything you cost them. If you are worth more than you cost, you are a net asset. If you cost more than you are worth, then you are a net liability. Assets get protected and invested in, liabilities get dropped. Be worth more than what you cost, and you will have all the connections and business you can handle. This book will teach you how.
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Ken Fortier is the CEO of Quantum Leap Communications, a telecommunications and electrical business in Grand Rapids, Michigan. In a few short years, Ken's company has grown from an idea to a thriving and profitable business providing value to over four thousand clients. He is also the founder of the consulting firm NetPlus Connections, training others to become the most valuable professionals they can be. He lives in West Michigan with his wife Barbie and their two children.
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