I'd Rather Be in the Studio! is just one of many excuses art-marketing consultant Alyson B. Stanfield hears from artists who aren't promoting their art effectively. In this fourth edition, there are still 8 big excuses that artists give for not promoting their art excuses that delineate the sections of this book. One by one, Alyson counters those excuses with step-by-step actions artists can take to move beyond them. At the same time, there is a set of guiding principles for self promotion. The original 6 principles have been updated and expanded to 8 in this fourth edition. I'd Rather Be in the Studio! provides easy-to-follow self-promotion practices that help artists find their way at any point in their careers.
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