Synopsis
Strategies for creating a compelling book marketing kit that draws the attention of book buyers and the media are presented in this insider's guide to successful book promotion. Laying a solid foundation for the development of all book marketing materials, this step-by-step guide includes tips for developing an author biography that makes the author irresistible, organizing an article to position the author as an expert, and getting a foot in the door with an informative catalog sheet. Addressing specific solutions for unique needs, the advice provided is appropriate for those just publishing a book as well as those interested in pumping some life back into already existing titles.
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About the Author
Dawn Josephson is an editor, ghostwriter, idea development consultant, and public speaker. She has been an editor-in-chief for Cutting Edge Media, a national magazine publisher; a frequent contributor to The Entertainer, a Central Florida arts and entertainment magazine; an advertising copywriter for small and mid-sized businesses; and a technical writer for Computer Support Inc., a national software company. She lives in Hilton Head Island, South Carolina.
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Putting It on Paper: The Ground Rules for Creating Promotional Pieces That Sell Books
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Paperback. Condition: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less. Seller Inventory # G0974496618I4N00