Need to produce some flyers? Want to draw up a logo for a band? Does your local Speed shop need a T-shirt design? Don't want to use the same old computer fonts? Well let graphic designer and typography teacher Ivan Castro show you THE ABC OF CUSTOM LETTERING. This practical and inspirational workbook features easy-to-follow, step-by-step instructions for hand drawing a range of letterforms, from Modern Roman and Gothic through to Latin, Script and Interlocked. Traditional instruction methods with a modern twist. Comes with gallery sections for inspiration and accompanying projects to practise your technique. Learn to achieve professional results.
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Ivan Castro is a graphic designer based in Barcelona, Spain, who specializes in calligraphy, lettering, and typography. His work involves everything from advertising to editorial, and from packaging to logo design and gig posters. Although Ivan claims to have no specific style, one could say that he has a strong respect for the history of popular culture. He has been working in the field for 20 years and has been teaching calligraphy and lettering for 15 years in the main design schools in Barcelona. He frequently travels, holding workshops and giving lectures at design festivals and conferences. He is also the author of the book Lettering to the Max.
Foreword by Ken Barber
Award-winning Ken Barber is the principal letterer and typeface design director for the renowned type foundry House Industries in Yorklyn, Delaware, USA. He is a partner of Photo-Lettering, Inc., and regularly conducts lettering workshops around the world.
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