Using case study examples, this dossier examines up-to-the-minute techniques in market analysis, product and service placement and establishing fruitful dialogue with customers. It looks at innovations in the way organizations are extending their "offers" and explores how trends in globalization and communications technology are reinventing the supplier-customer relationship. This title is part of a series of dossiers encompassing personal and professional development. Each Universal Manager dossier includes individual learning profile, activities, commentary on activities and reflective questions, clear navigation and comprehensive indexes.
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Seller: Better World Books Ltd, Dunfermline, United Kingdom
Condition: Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # 58040876-20
Quantity: 1 available
Seller: Better World Books Ltd, Dunfermline, United Kingdom
Condition: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # 68119383-20
Quantity: 2 available
Seller: Reuseabook, Gloucester, GLOS, United Kingdom
paperback. Condition: Used; Good. Dispatched, from the UK, within 48 hours of ordering. This book is in good condition but will show signs of previous ownership. Please expect some creasing to the spine and/or minor damage to the cover. Seller Inventory # CHL10869821
Quantity: 1 available