How to Estimate & Price Signs - Flash Drive

Dan Hale

ISBN 10: 0944094414 ISBN 13: 9780944094419

Publisher: ST Media Group International Inc., 2011

Synopsis

This updated book on flash drive teaches the sign professional how to calculate accurate estimates, and how to set prices to ensure an acceptable profit margin. Now, in addition to the book (included as a .pdf file) are sample Excel programs and instructions on how to use them to practice your own estimating and pricing.

How to Estimate & Price Signs shows you how to take into consideration every cost, from materials and overhead to sales commissions. Using these costs, it shows you how to set prices ensuring specific profit margins. In addition, the book and Excel programs show you how leasing signs to customers (not selling them) can mean both higher profits for the sign company, and a tax advantage for the customer. This updated edition of How to Estimate & Price Signs is more valuable than ever before.

About this title

About the Author

Dan Hale's sign career began at age 14, when he sold a sign to a grocery store in his hometown of Olean, New York. He attended the College of Sacramento, and worked as a sign designer, then briefly returned to his native state and opened a custom signshop. He returned to the West Coast to further learn the sign business, holding management positions with Los Angeles and Reno-based sign companies. In 1990, he returned to upstate New York and opened QRS Signs Inc. in Portville, where he remains today. Dan also offers consulting services, and has presented to the industry at international trade shows, regarding sign pricing. He has also contributed articles to Signs of the Times magazine, the world leader in sign information.

Edition details

• Publisher: ST Media Group International Inc.
• Publication date: 2011
• ISBN 10: 0944094414
• ISBN 13: 9780944094419
• Binding: CD-ROM
• Language: English
• Edition number: 2
• Number of pages: 48